- Length 2 years full-time
- Minimum 96 Units
- Academic plan MMKMT
- CRICOS code 091184M
- UAC code
-
Mode of delivery
- Internal
Back to the Master of Marketing Management page
The Master of Marketing Management (MMM) program equips graduates and
professionals from any discipline to become evidence-based decision
makers, innovative problem solvers, responsible social citizens, and
future leaders. The MMM program provides specialised knowledge and
skills in the area of marketing, and can be tailored to include a second
specialisation.
About this degree
The Master of Marketing Management requires the completion of 96 units, which must consist of:
48 units from completion of the following compulsory courses:
Management Core Specialisation
Management Essentials Specialisation
24 units from completion of the Marketing specialisation
Either:
24 units from completion of one of the following specialisations:
Entrepreneurship and Innovation
Or:
24 units from completion of four courses from the following list:
MGMT7065 – International Perspectives on HRM
BUSI7020 – European Business System
BUSI7055 – Asian Business System
BUSI7019 – Global Business Environment
MGMT7170 – Managing Across Cultures
MGMT7161 – Entrepreneurship and New Venture Planning
MGMT7165 – Innovation and Commercialisation
MGMT8242 – Business Development Strategies
MGMT7029 – Leading Through Change
MGMT7061 – Leading High Performance Teams
MGMT7171 – Strategic HRM
MKTG7027 – Marketing Strategy
MKTG7050 – Consumer Behaviour and Analysis
MKTG7023 – Services Marketing
MGMT7169 – Management Framework for Business Projects
MGMT8005 – Project Risk and Issues Management
BUSN8062 – Managing Major Projects
ECON8069 – Business Economics
FINM7006 – Foundations of Finance
BUSN8181 – Financial Reporting and Analysis
INFS7004 – Accounting Information Systems
INFS7007 – Information Systems Analysis and Modelling
INFS8004 – Enterprise Systems and BPM
INFS8205 – Information Systems Strategy and Management
BUSN7024 – Project Management Principles
ENGN8100 – Introduction to Systems Engineering
INFS7040 – eCommerce for Managers
COMP6240 – Relational Databases
COMP6340 – Networked Information Systems
Enrolment Status
Remember you will need to enrol in courses for both First Semester and Second Semester. You will be able to change your enrolment in courses up until Monday of Week 2 of each semester without penalty.
Academic Advice
If after reading through these guidelines you are unsure about your
which courses to enrol in, you can email info.cbe@anu.edu.au
Please refer to the CBE Fast Track page:
https://www.cbe.anu.edu.au/fasttrack
Do you want to talk to someone before enrolling?
Contact info.cbe@anu.edu.au
