Business Studies: e-Business and Marketing is designed to prepare international students for first year undergraduate study, particularly in business related disciplines. This course enables all students to learn theoretical and practical accounting and marketing concepts through a series of lectures, tutorial-style classes, independent study and group work. The objectives of this course are to develop in students an understanding of fundamental business concepts and practices in the 21st century and to enable students to work in a team to achieve a business objective. Students will also further develop their written and oral language skills in a business context.
Learning Outcomes
Upon successful completion, students will have the knowledge and skills to:
On successful completion of this course, students will be able to:1. describe and explain the role and operation of business in society;
2. apply routine accounting procedures to produce computer-generated Accounting reports;
3. use computer-generated Accounting reports to make simple business decisions;
4. identify, explain and analyze the key attributes of effective marketing;
5. communicate business information using well-structured and logical arguments;
6. use teamwork skills to achieve a marketing objective.
Other Information
Course Contact: Dr Rebecca CrossT: 02 61250982
E: rebecca.cross@anucollege.edu.au
Indicative Assessment
Test: Week 4, 50%Marketing plan: Week 8, 30%
Marketing pitch: Week 10, 20%
The ANU uses Turnitin to enhance student citation and referencing techniques, and to assess assignment submissions as a component of the University's approach to managing Academic Integrity. While the use of Turnitin is not mandatory, the ANU highly recommends Turnitin is used by both teaching staff and students. For additional information regarding Turnitin please visit the ANU Online website.
Workload
80 hours of total student learning time made up from:a) 40 hours of contact: 40 hours of workshop and workshop-like activities.
b) 40 hours of supported and independent student research, reading and writing.
Requisite and Incompatibility
Preliminary Reading
Chapman et al (2014). Business Studies Course in Action HSC Course. Milton, Qld: Jacaranda Wiley.Duncan (2016) Introductory Accounting 11th edn. National Core Accounting Publications, Sydney.
Fees
Tuition fees are for the academic year indicated at the top of the page.
If you are a domestic graduate coursework or international student you will be required to pay tuition fees. Tuition fees are indexed annually. Further information for domestic and international students about tuition and other fees can be found at Fees.
- Student Contribution Band:
- 3
- Unit value:
- 6 units
If you are an undergraduate student and have been offered a Commonwealth supported place, your fees are set by the Australian Government for each course. At ANU 1 EFTSL is 48 units (normally 8 x 6-unit courses). You can find your student contribution amount for each course at Fees. Where there is a unit range displayed for this course, not all unit options below may be available.
| Units | EFTSL |
|---|---|
| 6.00 | 0.12500 |
Course fees
- Domestic fee paying students
| Year | Fee |
|---|---|
| 2018 | $3240 |
- International fee paying students
| Year | Fee |
|---|---|
| 2018 | $4620 |
Offerings, Dates and Class Summary Links
ANU utilises MyTimetable to enable students to view the timetable for their enrolled courses, browse, then self-allocate to small teaching activities / tutorials so they can better plan their time. Find out more on the Timetable webpage.
Class summaries, if available, can be accessed by clicking on the View link for the relevant class number.
Autumn Session
| Class number | Class start date | Last day to enrol | Census date | Class end date | Mode Of Delivery | Class Summary |
|---|---|---|---|---|---|---|
| 5776 | 01 Apr 2018 | 20 Apr 2018 | 20 Apr 2018 | 30 Jun 2018 | In Person | N/A |