• Class Number 3827
  • Term Code 3030
  • Class Info
  • Unit Value 6 units
  • Mode of Delivery In Person
    • Dr Gary Buttriss
    • Dr Gary Buttriss
  • Class Dates
  • Class Start Date 24/02/2020
  • Class End Date 05/06/2020
  • Census Date 08/05/2020
  • Last Date to Enrol 02/03/2020
SELT Survey Results

Business cannot operate without the people who are its stakeholders, and the social and human capital that they provide. This course builds on MGMT2001 to give students a deeper understanding of the interrelationship between business and its social stakeholders, and how that relationship is best managed by business. Topics include defining and managing the relationship with stakeholders; and building, capturing value from, and protecting social capital.

Learning Outcomes

Upon successful completion, students will have the knowledge and skills to:

  1. Analyse the interrelationship between an business and its social stakeholders by applying appropriate theories, models, and/or frameworks ;
  2. Formulate appropriate policies and strategies to manage the interrelationship between business and its social stakeholders that enable outcomes that are both economically and socially sustainable
  3. Communicate these policies and strategies both in writing and orally to stakeholders to engender business support for socially-sustainable outcomes

Research-Led Teaching

This course introduces students to research concerned with corporate social responsibility and illustrates ways in which findings of empirical research can be applied to business decisions to improve business outcomes.

Field Trips

Not applicable

Additional Course Costs


Examination Material or equipment

There is no examination for this course.

Required Resources

Textbook: Chandler, David. (2019). Strategic Corporate Social Responsibility: Sustainable value creation (5th ed.). Thousand Oaks, CA: SAGE.

The textbook is available on short-term loan at the library. It is also available as an e-book for students wishing to acquire the book at a more affordable cost.

In addition, a 'coursebook' will be provided on Wattle that includes the case studies, additional readings, and resources designed to augment and guide student learning. The coursebook also sets out specific readings, chapter sections to guide the student.

Staff Feedback

Students will be given feedback in the following forms in this course:

·       Weekly online practice MCQ sets designed to evaluate learning on each topic. These are non-examinable.

·       Quiz 1 is designed to give students feedback on their progress with weekly topic prior to the break.

·       Assessment Items 2 and 3

  • Written comments
  • Verbal comments
  • Feedback to the whole class, to groups, to individuals.
  • Students will receive ongoing feedback related to their performance in the simulation via the simulation website (in the form of a team score).

Student Feedback

ANU is committed to the demonstration of educational excellence and regularly seeks feedback from students. Students are encouraged to offer feedback directly to their Course Convener or through their College and Course representatives (if applicable). The feedback given in these surveys is anonymous and provides the Colleges, University Education Committee and Academic Board with opportunities to recognise excellent teaching, and opportunities for improvement. The Surveys and Evaluation website provides more information on student surveys at ANU and reports on the feedback provided on ANU courses.

Class Schedule

Week/Session Summary of Activities Assessment
1 Seminar 1 Course Administration and Introduction Reading: Chapter 1
2 Seminar 2 Driving Forces of Corporate Social Responsibility Reading: Chapter 2
3 Seminar 3 Stakeholder Theory Social Risk Introduction to CSR Simulation Reading: Chapter 3
4 Seminar 4 Corporate Stakeholder Responsibility Class Discussion: Simulation Year 1 Reading: Chapter 4 Assessment: Simulation Year 1 (due before the seminar)
5 Seminar 5 Corporate Rights & Responsibilities Owns the Corporation? Class Discussion: Case Study 1 Reading: Chapter 5 & 6 Case Study 1
6 Seminar 6 Market & Profit Class Discussion: Simulation Year 2 Reading: Chapter 7 Assessment: Simulation Year 2 (due before the seminar)
7 Seminar 7 Incentives and Compliance Class Discussion: Case Study 2 Reading: Chapter 8 Case Study 2
8 Seminar 8 ?Accountability Class Discussion: Simulation Year 3 Reading: Chapter 8 Assessment: Simulation Year 3 (due before the seminar)
9 Seminar 9 Strategy and CSR I Class Discussion: Case Study 3 Reading: Chapter 9 Case Study 3
10 Seminar 10 Strategy and CSR II Social Capital Class Discussion: Simulation Year 4 Reading: Chapter 10 and 11 Assessment: Simulation Year 4 (due before the seminar)
11 Seminar 11 Sustainable Value Creation Class Discussion: Case Study 4 Reading: Chapter 12 Case Study 4
12 Seminar 12 Class Discussion: Simulation Year 5 Course Wrap-Up Assessment: Simulation Year 5 (due before Friday seminar)

Tutorial Registration

Not applicable

Assessment Summary

Assessment task Value Due Date Return of assessment Learning Outcomes
Quiz 1 15 % 30/03/2020 13/04/2020 1
Research Paper 40 % 20/04/2020 04/05/2020 1,2
Weekly Case Study Discussion and Decision Making 30 % * * 1,2,3
Quiz 2 15 % 25/05/2020 02/07/2020 1

* If the Due Date and Return of Assessment date are blank, see the Assessment Tab for specific Assessment Task details


ANU has educational policies, procedures and guidelines, which are designed to ensure that staff and students are aware of the University’s academic standards, and implement them. Students are expected to have read the Academic Misconduct Rule before the commencement of their course. Other key policies and guidelines include:

Assessment Requirements

The ANU is using Turnitin to enhance student citation and referencing techniques, and to assess assignment submissions as a component of the University's approach to managing Academic Integrity. For additional information regarding Turnitin please visit the ANU Online website Students may choose not to submit assessment items through Turnitin. In this instance you will be required to submit, alongside the assessment item itself, hard copies of all references included in the assessment item.

Moderation of Assessment

Marks that are allocated during Semester are to be considered provisional until formalised by the College examiners meeting at the end of each Semester. If appropriate, some moderation of marks might be applied prior to final results being released.


Active participation in seminars is an important component of the course. Assessment task 3 requires students to form a group and participate in a simulation along with active discussion each week. Group formation will be coordinated within the seminar.


There is no examination for this course.

Assessment Task 1

Value: 15 %
Due Date: 30/03/2020
Return of Assessment: 13/04/2020
Learning Outcomes: 1

Quiz 1

Individual assessment

20 Multiple Choice Questions

In-class Week 6 - based on readings and indicative questions week 1-6 inclusive

Note: this is a closed book quiz with no permitted materials other than pen/pencil.

Return of marks: within 2 weeks

Assessment Task 2

Value: 40 %
Due Date: 20/04/2020
Return of Assessment: 04/05/2020
Learning Outcomes: 1,2

Research Paper

Individual Assessment

For this assignment, students will select an issue in corporate sustainability. You will summarise the issue, building an argument that the issue at stake is important. Then, you will examine relevant academic literature, public policy, and industry reports and publications to understand the issue from an evidence-based perspective. You will make actionable recommendations for business and or public policy.

Students will have a choice of topics. These will be outlined in the Assignment Brief available on Wattle at the beginning of semester and discussed at length in the Assignment briefing in lecture.

The research paper is designed to test critical thinking, analytical, and research skills. Students are expected to draw upon research evidence and theory from scholarly journal articles.

Harvard referencing is required, a guide is available at: https://library.sydney.edu.au/subjects/downloads/citation/Harvard_Complete.pdf

Word limit: 3,000 words.

Assessment brief: Available on Wattle at the beginning of semester.

Rubric: A marking rubric will be available on WATTLE at the beginning of semester.

Due Date: 4pm Monday 20th April

Submission Form: Turnitin

Return of Assessment: within 2 weeks

Assessment Task 3

Value: 30 %
Learning Outcomes: 1,2,3

Weekly Case Study Discussion and Decision Making

Group Assessment

One of the learning outcomes of this course involves students analyzing the interrelationship between business and its stakeholders and formulating strategies to manage these relationships to achieve outcomes that are both economically and socially sustainable. This assessment is aimed at providing students with an opportunity to do this by participating in a case study exercise spanning several weeks.

In the case study, your group of three students will assume the role of a newly appointed Corporate Responsibility and Ethics Officer (CREO) for a fictional cell phone company, K-Tai Inc. As the firm’s new CREO, you will work within a budget to set up the CREO’s office, employ personnel, and respond to various scenarios that are presented to you over multiple years of operations. The scenarios in the case emerge from the firm’s wide range of stakeholders, and the CREO’s responses have consequences at the individual, firm, and industry levels. The focus of the case study, therefore, is to present students with a range of issues to address from a broad stakeholder perspective. That is, think through the implications of each decision for each of the firm’s stakeholders, attempting to create the most value for as many stakeholder groups as possible. The more students take into account the interests and needs of the firm’s broad range of stakeholders, the better you will perform in this assessment.

The case study spans 5 years of operations. After each year of decisions, your group will be asked to write a short memo justifying the choices that you made and submit this on Turnitin. After each ‘year’, at the beginning of the next seminar, we will discuss each group's decisions and your reasons for making them. Students will be required to self-select into groups of 3 in Seminar 3.

Assignment Brief: Further details about the case study including an Assignment Brief and marking rubric will be provided on WATTLE at the beginning of semester.

Submission: Assignment link on WATTLE.

Return of Assessment: within two weeks of final decision submission.

Assessment Task 4

Value: 15 %
Due Date: 25/05/2020
Return of Assessment: 02/07/2020
Learning Outcomes: 1

Quiz 2

Individual assessment

20 Multiple Choice Questions

In-tutorial Week 12 - based on readings and indicative questions week 7-12 inclusive

Note: this is a closed book quiz with no permitted materials other than pen/pencil.

Return of marks: withheld till final grades release.

Academic Integrity

Academic integrity is a core part of our culture as a community of scholars. At its heart, academic integrity is about behaving ethically. This means that all members of the community commit to honest and responsible scholarly practice and to upholding these values with respect and fairness. The Australian National University commits to embedding the values of academic integrity in our teaching and learning. We ensure that all members of our community understand how to engage in academic work in ways that are consistent with, and actively support academic integrity. The ANU expects staff and students to uphold high standards of academic integrity and act ethically and honestly, to ensure the quality and value of the qualification that you will graduate with. The University has policies and procedures in place to promote academic integrity and manage academic misconduct. Visit the following Academic honesty & plagiarism website for more information about academic integrity and what the ANU considers academic misconduct. The ANU offers a number of services to assist students with their assignments, examinations, and other learning activities. The Academic Skills and Learning Centre offers a number of workshops and seminars that you may find useful for your studies.

Online Submission

Assessment items 2 and 3 are submitted via Turnitin link on Wattle. The ANU uses Turnitin to enhance student citation and referencing techniques, and to assess assignment submissions as a component of the University's approach to managing Academic Integrity. While the use of Turnitin is not mandatory, the ANU highly recommends Turnitin is used by both teaching staff and students. For additional information regarding Turnitin please visit the ANU Online website.

Hardcopy Submission

For some forms of assessment (hand written assignments, art works, laboratory notes, etc.) hard copy submission is appropriate when approved by the Associate Dean (Education). Hard copy submissions must utilise the Assignment Cover Sheet. Please keep a copy of tasks completed for your records.

Late Submission

Late submission of assessment tasks 1 and 4 is not permitted.

Late submission of assessment tasks 2 and 3 without an extension are penalised at the rate of 5% of the possible marks available per working day or part thereof. Late submission of assessment tasks is not accepted after 10 working days after the due date, or on or after the date specified in the course outline for the return of the assessment item.

All requests for extensions to assessment in RSM courses must be submitted to the RSM School Office with a completed application form and supporting documentation. The RSM Extension Application Form and further information on this process can be found at https://www.rsm.anu.edu.au/education/education-programs/notices-for-students/extension-application-procedure/

Referencing Requirements

Accepted academic practice for referencing sources that you use in presentations can be found via the links on the Wattle site, under the file named “ANU and College Policies, Program Information, Student Support Services and Assessment”. Alternatively, you can seek help through the Students Learning Development website.

Returning Assignments

See details in assessment schedule above.

Extensions and Penalties

Extensions and late submission of assessment pieces are covered by the Student Assessment (Coursework) Policy and Procedure The Course Convener may grant extensions for assessment pieces that are not examinations or take-home examinations. If you need an extension, you must request an extension in writing on or before the due date. If you have documented and appropriate medical evidence that demonstrates you were not able to request an extension on or before the due date, you may be able to request it after the due date.

Resubmission of Assignments

Re-submission of assignments is not allowed in this course.

Privacy Notice

The ANU has made a number of third party, online, databases available for students to use. Use of each online database is conditional on student end users first agreeing to the database licensor’s terms of service and/or privacy policy. Students should read these carefully. In some cases student end users will be required to register an account with the database licensor and submit personal information, including their: first name; last name; ANU email address; and other information. In cases where student end users are asked to submit ‘content’ to a database, such as an assignment or short answers, the database licensor may only use the student’s ‘content’ in accordance with the terms of service — including any (copyright) licence the student grants to the database licensor. Any personal information or content a student submits may be stored by the licensor, potentially offshore, and will be used to process the database service in accordance with the licensors terms of service and/or privacy policy. If any student chooses not to agree to the database licensor’s terms of service or privacy policy, the student will not be able to access and use the database. In these circumstances students should contact their lecturer to enquire about alternative arrangements that are available.

Distribution of grades policy

Academic Quality Assurance Committee monitors the performance of students, including attrition, further study and employment rates and grade distribution, and College reports on quality assurance processes for assessment activities, including alignment with national and international disciplinary and interdisciplinary standards, as well as qualification type learning outcomes. Since first semester 1994, ANU uses a grading scale for all courses. This grading scale is used by all academic areas of the University.

Support for students

The University offers students support through several different services. You may contact the services listed below directly or seek advice from your Course Convener, Student Administrators, or your College and Course representatives (if applicable).
Dr Gary Buttriss
02 61256129

Research Interests

My research is focused on sustainable enterprise and what it means to become a sustainable organization. This includes innovation in product and services, markets and the organizations business model; consumer behaviour and how we become sustainable and ethical consumers; and how markets and organizations evolve in response to technological, environmental and social forces. My background is in marketing so the concept of value underlies much of my thinking and research. My latest research project involves studying the process of Canberra 'becoming' a sustainable city.

Dr Gary Buttriss

Tuesday 10:00 11:00
Tuesday 10:00 11:00
By Appointment
Dr Gary Buttriss
02 61256129

Research Interests

Dr Gary Buttriss

Tuesday 10:00 11:00
Tuesday 10:00 11:00
By Appointment

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