- Code SCOM3012
- Unit Value 6 units
SCOM3012 has been adjusted for remote participants in 2021. The intensive component will be delivered 28 Jun-2 Jul. On campus attendance is preferable
The internet and social media sit at the heart of the modern communication of scientific information. But are you using the web in the best possible ways to communicate?
This intensive course focuses on providing you with the skills and knowledge so you can triumph when using the internet to communicate your science.
Topics include writing for the web, using analytics, best social media engagement, video and podcasting, mapping and infographics, Wikipedia and the frontiers of social media.
Upon successful completion, students will have the knowledge and skills to:Upon successful completion of this course, students will have the knowledge and skills to:
1. Analyse the effectiveness of existing science communication on the web in terms of design, audience engagement and goal achievement.
2. Determine appropriate modes of web communication of science by analysing the nature of the content, the expected audience(s) and the desired outcomes.
3. Design and develop an effective science communication web presence using a variety of web tools.
4. Evaluate the successes of their web science communication activities against stated goals and metrics.
5. Provide useful feedback to others regarding web science communication activity.
This course requires students to attend a week
intensive course (35 hrs) in person. The other coursework requirements can be
completed online. The intensive week is held in the June/July teaching break
each year. There may be some short online tutorials or pre-reading before the
intensive week, and students will complete the assessment in the weeks or
months after the intensive week. See http://cpas.anu.edu.au/study/short-courses/anu-scom-intensive-course-schedule
for exact dates.
Indicative AssessmentAssessment will be based on:
Critique of a good web science communicator (5%) (LO1, LO2) (300 words)
Project pitch (verbal) (5%) (LO1, LO3)
Project pitch (written) (10%) (LO1, LO3) (600 words)
Peer review of project pitches (10%) (LO5) (300 words)
Peer review of web presence (10%) (LO5) (300 words)
Web presence report (20%) (LO4) (1500 words)
Web presence (40%) (LO2, LO3)
Almost all of the assessment in this course focuses on the planning, building, delivery and evaluation of your (and your fellow students') web presence. Your web presence is a cohesive series of science communication artefacts delivered using existing web platforms, tailored to your goals and desired audience.
The ANU uses Turnitin to enhance student citation and referencing techniques, and to assess assignment submissions as a component of the University's approach to managing Academic Integrity. While the use of Turnitin is not mandatory, the ANU highly recommends Turnitin is used by both teaching staff and students. For additional information regarding Turnitin please visit the ANU Online website.
WorkloadThe course will involve an intensive week of classes (35 hours). In addition to attending classes, students are expected to devote approximately 10 hours per week to online discussions, readings and assessment items for several weeks following the intensive week.
Requisite and Incompatibility
Assumed KnowledgeSCOM1001 and SCOM1002
Tuition fees are for the academic year indicated at the top of the page.
Commonwealth Support (CSP) Students
If you have been offered a Commonwealth supported place, your fees are set by the Australian Government for each course. At ANU 1 EFTSL is 48 units (normally 8 x 6-unit courses). More information about your student contribution amount for each course at Fees.
- Student Contribution Band:
- Unit value:
- 6 units
If you are a domestic graduate coursework student with a Domestic Tuition Fee (DTF) place or international student you will be required to pay course tuition fees (see below). Course tuition fees are indexed annually. Further information for domestic and international students about tuition and other fees can be found at Fees.
Where there is a unit range displayed for this course, not all unit options below may be available.
Offerings, Dates and Class Summary Links
Class summaries, if available, can be accessed by clicking on the View link for the relevant class number.