• Class Number 7296
  • Term Code 3260
  • Class Info
  • Unit Value 6 units
  • Mode of Delivery In-Person and Online
    • AsPr Roald Maliangkaij
    • AsPr Roald Maliangkaij
  • Class Dates
  • Class Start Date 25/07/2022
  • Class End Date 28/10/2022
  • Census Date 31/08/2022
  • Last Date to Enrol 01/08/2022
SELT Survey Results

The Korean Wave serves as a set of examples for nations keen on nurturing their own creative industries. By introducing students to the ways in which Korean governments have approached the national culture over time, this course encourages students to deliberate how cultural policies have come about in Korea, and what challenges Korea's cultural industries have faced in their development over time. The focus will be on consumer experience, and the engagement of consumers and developers with particular socio-political factors. Among the industries discussed are the record industry, advertising, cinema, traditional music, US military entertainment, and K-pop. 

Learning Outcomes

Upon successful completion, students will have the knowledge and skills to:

  1. Critically engage in discussion of aspects of contemporary Korean culture or society.
  2. Relate developments in the cultural industries to changes in consumer needs;
  3. Evaluate major paradigms in the cultural industries in both written and oral assessment; and
  4. Produce a sharp analysis of an aspect of Korean cultural industries that considers local or global developments, or both.
  5. identify a pattern in the development of Korean entertainment, or in how industries or policymakers have responded to any such development.

Staff Feedback

Students will be given feedback in the following forms in this course:

  • written comments
  • verbal comments
  • feedback to whole class, groups, individuals, focus group etc

Student Feedback

ANU is committed to the demonstration of educational excellence and regularly seeks feedback from students. Students are encouraged to offer feedback directly to their Course Convener or through their College and Course representatives (if applicable). The feedback given in these surveys is anonymous and provides the Colleges, University Education Committee and Academic Board with opportunities to recognise excellent teaching, and opportunities for improvement. The Surveys and Evaluation website provides more information on student surveys at ANU and reports on the feedback provided on ANU courses.

Other Information

The penalty for exceeding the maximum word limit for assignments is 2% for every 5% (or part thereof) by which the assignment exceeds 110% of the specified limit. For example: if the word limit is 3,000 words, then 110% = 3,300 words (x 5% = 165 words), so a 3,400-word essay — which exceeds this number by 100 words — will incur a penalty of 2%, while a 3,500-word essay — which exceeds this number by 200 words — will incur a penalty of 4%, etcetera.

Class Schedule

Week/Session Summary of Activities Assessment
1 Lecture — creative industries
2 Lecture — colonial period: shopping and advertising
3 Lecture — colonial period: silent film and the music business
4 Lecture — US military entertainment
5 Lecture — heritage management
6 Lecture — heritage management
7 Lecture — PC-bang, noraebang, and mokpang
8 Lecture — Hallyu
9 Lecture — Destination dollification
10 Lecture — Korean aesthetics
11 Lecture — social media
12 Lecture — final discussion

Assessment Summary

Assessment task Value Due Date Return of assessment Learning Outcomes
Class participation 15 % 28/10/2022 18/11/2022 1, 2
K-feature 10 % 15/08/2022 23/08/2022 1, 5
Critical review of literature. See Wattle for more details. 20 % 19/09/2022 28/09/2022 1, 2, 3, 4
Presentation of final essay. See Wattle for more details. 10 % 14/10/2022 21/10/2022 1, 2, 4
Final essay 45 % 02/11/2022 18/11/2022 1, 2, 3, 4, 5

* If the Due Date and Return of Assessment date are blank, see the Assessment Tab for specific Assessment Task details


ANU has educational policies, procedures and guidelines, which are designed to ensure that staff and students are aware of the University’s academic standards, and implement them. Students are expected to have read the Academic Misconduct Rule before the commencement of their course. Other key policies and guidelines include:

Assessment Requirements

The ANU is using Turnitin to enhance student citation and referencing techniques, and to assess assignment submissions as a component of the University's approach to managing Academic Integrity. For additional information regarding Turnitin please visit the Academic Integrity . In rare cases where online submission using Turnitin software is not technically possible; or where not using Turnitin software has been justified by the Course Convener and approved by the Associate Dean (Education) on the basis of the teaching model being employed; students shall submit assessment online via ‘Wattle’ outside of Turnitin, or failing that in hard copy, or through a combination of submission methods as approved by the Associate Dean (Education). The submission method is detailed below.

Moderation of Assessment

Marks that are allocated during Semester are to be considered provisional until formalised by the College examiners meeting at the end of each Semester. If appropriate, some moderation of marks might be applied prior to final results being released.

Assessment Task 1

Value: 15 %
Due Date: 28/10/2022
Return of Assessment: 18/11/2022
Learning Outcomes: 1, 2

Class participation

Students are expected to frequently and meaningfully engage in discussions.

Assessment Task 2

Value: 10 %
Due Date: 15/08/2022
Return of Assessment: 23/08/2022
Learning Outcomes: 1, 5


Students submit a short 3-minute video (in mp4, mov., mpeg or m4v format) in which they discuss whether their consumption of a particular Korean entertainment product can have an effect on that product, and if so, why. You have to appear in the video but may use PowerPoint or Keynote, and referring to literature can be good but is not required. Please do not upload more than a single video file: I will not accept separate reference lists or mini essays as appendices to a video. Content (ideas) matters most, but a very creative submission will get extra points. With your permission I would like to share the best videos on future students of this course.


relevanceinsights (good ideas)creativity




Assessment Task 3

Value: 20 %
Due Date: 19/09/2022
Return of Assessment: 28/09/2022
Learning Outcomes: 1, 2, 3, 4

Critical review of literature. See Wattle for more details.

Word limit: 1,250 words (excluding refs and footnotes). Students write a single 1,250-word critical review based on one of the 10 (weekly) sets of readings: please write about the two readings together, not just one of the two, and try to compare them a little where possible. Very good advice can be found here. Please use Harvard or Chicago for referencing. NB: All late submissions will get demerits, which will amount to 5% of the maximum score per 24 hours (so if you hand it in late by 1 hour, you lose 5%; if you hand it in 23 hours late, you still lose 5%; if you hand it in 25 hours late, you lose 10%, etc.). You can submit this early, even a month ahead of the deadline, so an extension based on "my pet dragon got his head stuck in his toilet" will not be granted.


Clarity (grammar and structure)Quality of presentation and referencingArgument




Assessment Task 4

Value: 10 %
Due Date: 14/10/2022
Return of Assessment: 21/10/2022
Learning Outcomes: 1, 2, 4

Presentation of final essay. See Wattle for more details.

Students are expected to present on their final research project (essay). In their presentation, they should address the “what, “why” and “how” of their research project:

What is their project/study about?

Why are they undertaking it? (importance/relevance)

How have they gone about it? (methodology/structure)

Assessment will be based on the structure (logical and clear delivery of information), content (quality of ideas and data), and quality (clarity and engagement).






Assessment Task 5

Value: 45 %
Due Date: 02/11/2022
Return of Assessment: 18/11/2022
Learning Outcomes: 1, 2, 3, 4, 5

Final essay

Word limit: 3,500 words (minimum 3,250 words, maximum 3,750 words). Please use Harvard or Chicago for referencing. NB: All late submissions will get demerits, which will amount to 5% of the maximum score per 24 hours. You can submit the final essay today, so please don't wait until the due date. The penalty for exceeding the maximum word limit is 2% for every 5% (or part thereof) by which the assignment exceeds 110% of the specified limit. Since the word limit is 3,500 words and 110% = 3,850 words (x 5% = 192.5 words), a 3,900-word essay — which exceeds this number by 50 words — will incur a penalty of 2%, while a 4,100-word essay — which exceeds this number by 250 words — will incur a penalty of 4%, etcetera. General guidelines/advice will be available on Wattle. You are free to choose your topic, but 1) please check with me (by email or in person) whether the topic is suitable, and 2) make sure it follows the following guidelines: 

  • Is not an essay you submitted for another course. 
  • Does not more or less repeat a lecture given. 
  • Focuses on a single research question. 
  • Strongly relates to Korean creative industries. 
  • Follows a cultural studies approach. 
  • If theory is discussed, it is theory discussed during the course or theory that relates to paradigms in cultural studies.


Clarity (grammar and structure)Quality of presentation and referencingArgument




Academic Integrity

Academic integrity is a core part of the ANU culture as a community of scholars. At its heart, academic integrity is about behaving ethically, committing to honest and responsible scholarly practice and upholding these values with respect and fairness.

The ANU commits to assisting all members of our community to understand how to engage in academic work in ways that are consistent with, and actively support academic integrity. The ANU expects staff and students to be familiar with the academic integrity principle and Academic Misconduct Rule, uphold high standards of academic integrity and act ethically and honestly, to ensure the quality and value of the qualification that you will graduate with.

The Academic Misconduct Rule is in place to promote academic integrity and manage academic misconduct. Very minor breaches of the academic integrity principle may result in a reduction of marks of up to 10% of the total marks available for the assessment. The ANU offers a number of online and in person services to assist students with their assignments, examinations, and other learning activities. Visit the Academic Skills website for more information about academic integrity, your responsibilities and for assistance with your assignments, writing skills and study.

Online Submission

You will be required to electronically sign a declaration as part of the submission of your assignment. Please keep a copy of the assignment for your records. Unless an exemption has been approved by the Associate Dean (Education) submission must be through Turnitin.

Hardcopy Submission

For some forms of assessment (hand written assignments, art works, laboratory notes, etc.) hard copy submission is appropriate when approved by the Associate Dean (Education). Hard copy submissions must utilise the Assignment Cover Sheet. Please keep a copy of tasks completed for your records.

Late Submission

Individual assessment tasks may or may not allow for late submission. Policy regarding late submission is detailed below:

  • Late submission permitted. Late submission of assessment tasks without an extension are penalised at the rate of 5% of the possible marks available per working day or part thereof. Late submission of assessment tasks is not accepted after 10 working days after the due date, or on or after the date specified in the course outline for the return of the assessment item. Late submission is not accepted for take-home examinations.

Referencing Requirements

Accepted academic practice for referencing sources that you use in presentations can be found via the links on the Wattle site, under the file named “ANU and College Policies, Program Information, Student Support Services and Assessment”. Alternatively, you can seek help through the Students Learning Development website.

Extensions and Penalties

Extensions and late submission of assessment pieces are covered by the Student Assessment (Coursework) Policy and Procedure. Extensions may be granted for assessment pieces that are not examinations or take-home examinations. If you need an extension, you must request an extension in writing on or before the due date. If you have documented and appropriate medical evidence that demonstrates you were not able to request an extension on or before the due date, you may be able to request it after the due date.

Privacy Notice

The ANU has made a number of third party, online, databases available for students to use. Use of each online database is conditional on student end users first agreeing to the database licensor’s terms of service and/or privacy policy. Students should read these carefully. In some cases student end users will be required to register an account with the database licensor and submit personal information, including their: first name; last name; ANU email address; and other information.
In cases where student end users are asked to submit ‘content’ to a database, such as an assignment or short answers, the database licensor may only use the student’s ‘content’ in accordance with the terms of service – including any (copyright) licence the student grants to the database licensor. Any personal information or content a student submits may be stored by the licensor, potentially offshore, and will be used to process the database service in accordance with the licensors terms of service and/or privacy policy.
If any student chooses not to agree to the database licensor’s terms of service or privacy policy, the student will not be able to access and use the database. In these circumstances students should contact their lecturer to enquire about alternative arrangements that are available.

Distribution of grades policy

Academic Quality Assurance Committee monitors the performance of students, including attrition, further study and employment rates and grade distribution, and College reports on quality assurance processes for assessment activities, including alignment with national and international disciplinary and interdisciplinary standards, as well as qualification type learning outcomes.

Since first semester 1994, ANU uses a grading scale for all courses. This grading scale is used by all academic areas of the University.

Support for students

The University offers students support through several different services. You may contact the services listed below directly or seek advice from your Course Convener, Student Administrators, or your College and Course representatives (if applicable).

AsPr Roald Maliangkaij

Research Interests

Creative industries, media and popular culture

AsPr Roald Maliangkaij

By Appointment
AsPr Roald Maliangkaij

Research Interests

AsPr Roald Maliangkaij

By Appointment

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