The course introduces participants to the process of developing a business growth strategy. The course gives participants an experiential learning challenge in tackling a business growth challenge on behalf of an external client. By working with a challenge posed by an external client, participants apply and adapt their skills around real management constraints, building on the client organisation’s cumulative resource history, its present capacity and the owners’/managers’ intended strategy.
Course participants analyse the client’s business dynamics and the client’s growth challenge, and prepare strategy recommendations. Client organisations are predominantly This project-based course requires participants to apply all of the core disciplines of management to understand the client’s business dynamics. The course is conducted in workshops and seminars and through participant teams actively researching the growth challenge posed by the client.
It is a requirement of undertaking this course that students sign an Agreement covering the conduct of the project. The Agreement covers professional conduct, client confidentiality and privacy, and the responsibilities of all parties, as well as the handling of questions, issues, disputes and disciplinary action.
Learning Outcomes
Upon successful completion, students will have the knowledge and skills to:
Upon successful completion of the requirements for this course, participants will be able to:- Frame business growth challenges using dynamic and systemic analysis tools
- Illustrate the interrelation between external market opportunities, internal capabilities and business growth dynamics
- Identify growth opportunities for the client organisation
- Use formal criteria to choose amongst growth opportunities for the client organisation
- Develop a comprehensive growth strategy for a new initiative, whether a post-start-up entrepreneurial venture or a business growth initiative within a large established corporation
- Integrate critical thinking and problem solving skills in multidisciplinary and cross-cultural teams to address business dilemmas
- Create a substantial shared project on business growth opportunities
- Reflect on recommendations about business growth opportunities presented to an external client
Other Information
See the course outline on the College courses page. Outlines are uploaded as they become available.
Indicative Assessment
- In-class exam
- Draft growth plan
- Final growth plan for external client
- Final presentation to external client
- Reflection
The ANU uses Turnitin to enhance student citation and referencing techniques, and to assess assignment submissions as a component of the University's approach to managing Academic Integrity. While the use of Turnitin is not mandatory, the ANU highly recommends Turnitin is used by both teaching staff and students. For additional information regarding Turnitin please visit the ANU Online website.
Workload
3-hour seminar, 2-3 hours reading/preparation, 5-7 hours applied research/project work per week.Requisite and Incompatibility
You will need to contact the Research School of Management to request a permission code to enrol in this course.
Assumed Knowledge
This course is a later year, advanced elective in the Entrepreneurship and Innovation specialisation. Accordingly, there is substantial assumed knowledge of the core business disciplines. Specifically, participants will find it useful to have taken the following courses:- New Venture Creation
- Innovation
- Evidence Based Management
- Managing in a Global Context
- Marketing and Stakeholder Communication
- Technology and Project Management
Specialisations
Fees
Tuition fees are for the academic year indicated at the top of the page.
If you are a domestic graduate coursework or international student you will be required to pay tuition fees. Tuition fees are indexed annually. Further information for domestic and international students about tuition and other fees can be found at Fees.
- Student Contribution Band:
- 3
- Unit value:
- 6 units
If you are an undergraduate student and have been offered a Commonwealth supported place, your fees are set by the Australian Government for each course. At ANU 1 EFTSL is 48 units (normally 8 x 6-unit courses). You can find your student contribution amount for each course at Fees. Where there is a unit range displayed for this course, not all unit options below may be available.
| Units | EFTSL |
|---|---|
| 6.00 | 0.12500 |
Course fees
- Domestic fee paying students
| Year | Fee |
|---|---|
| 2018 | $4080 |
- International fee paying students
| Year | Fee |
|---|---|
| 2018 | $5400 |
Offerings, Dates and Class Summary Links
ANU utilises MyTimetable to enable students to view the timetable for their enrolled courses, browse, then self-allocate to small teaching activities / tutorials so they can better plan their time. Find out more on the Timetable webpage.
Class summaries, if available, can be accessed by clicking on the View link for the relevant class number.
First Semester
| Class number | Class start date | Last day to enrol | Census date | Class end date | Mode Of Delivery | Class Summary |
|---|---|---|---|---|---|---|
| 2723 | 19 Feb 2018 | 27 Feb 2018 | 31 Mar 2018 | 25 May 2018 | In Person | N/A |
