• Offered by School of Culture History and Language
  • ANU College ANU College of Asia and the Pacific
  • Course subject Asian Studies
  • Academic career PGRD
  • Course convener
    • AsPr Roald Maliangkaij
  • Mode of delivery In Person
  • Co-taught Course
  • Offered in Summer Session 2021
    See Future Offerings

This course is run completely online.

This course introduces students to the realm of activities that comprise popular culture in East Asia. Students are introduced to a number of major theoretical paradigms in cultural studies, as well as deliberations over what drives developments in contemporary popular culture. Case studies are drawn from, among others, advertising, movies, gadgets, fashion, pop music and social media from around East Asia, with a slight emphasis on Korea overall.

Learning Outcomes

Upon successful completion, students will have the knowledge and skills to:

  1. Understand the roots and outcomes of some of the primary idiosyncracies of East Asian popular culture;
  2. Discuss and question popular practical and theoretical paradigms that apply in cultural studies, and evaluate their merits and shortcomings;
  3. Examine the historical, social and cultural environments that produce pop products and apply this knowledge to produce critical analyses;
  4. Construct persuasive hypotheses regarding the root causes of fan behavior and consumption patterns;
  5. Publicly present and defend ideas and positions.

Other Information

This is a co-taught course. Any cap on enrolments in one course applies to both courses combined.

Indicative Assessment

  1. Two literature reviews of 1,250 words each (two of which are due before the mid-term break) (30) [LO 1,2,3,4]
  2. Wattle quiz (5) [LO 2,3,4]
  3. Essay presentation (10) [LO 1,2,3,4,5]
  4. Final essay (3,500 words) (45) [LO 1,2,3,4]

The ANU uses Turnitin to enhance student citation and referencing techniques, and to assess assignment submissions as a component of the University's approach to managing Academic Integrity. While the use of Turnitin is not mandatory, the ANU highly recommends Turnitin is used by both teaching staff and students. For additional information regarding Turnitin please visit the ANU Online website.


The course comprises a weekly load of three contact hours. It demands five hours of tutorial preparation, including assigned readings, and a review of lectures. The total workload for the course is 130 hours including in class time and independent study. 

Inherent Requirements

Not applicable

Requisite and Incompatibility

This course is incompatible with ASIA2074.

Prescribed Texts


Preliminary Reading

  • John FISKE, "Understanding Popular Culture." In Reading the Popular, ed. by John Fiske, pp. 1–42 (London and New York: Routledge, 1990).
  • Henry JENKINS, Tara MCPHERSON, and Jane SHATTUC, “Defining Popular Culture.” In Hop on Pop: The Politics and Pleasures of Popular Culture, ed. by Henry Jenkins, Tara McPherson, and Jane Shattuc, pp. 26–42 (Durham: Duke University Press, 2002).
  • Sarah THORNTON, “The Distinctions of Cultures Without Distinction.” In Club Cultures: Music, Media and Subcultural Capital, ed. by Sarah Thornton, pp. 1–25 (Cambridge: Polity Press, 1995).
  • Millie R. CREIGHTON, “Imaging the Other in Japanese Advertising Campaigns.” In Occidentalism: Images of the West, ed. by James G. Carrier, pp. 135–60 (Oxford: Clarendon Press, 1995).
  • Perry JOHANSSON, “Consuming the Other: The Fetish of the Western Woman in Chinese Advertising and Popular Culture”, Postcolonial Studies 2:3 (1999): 377–88.
  • Geng SONG & Tracy K. LEE, "'New Man' and 'New Lad' with Chinese Characteristics? Cosmopolitanism, Cultural Hybridity and Men's Lifestyle Magazines in China", Asian Studies Review 36:3 (2012): 345–67.
  • Masafumi MONDEN, "Clean-Cut: Men’s Fashion Magazines, Male Aesthetic Ideals, and Social Affinity in Japan." In Introducing Japanese Popular Culture, ed. by Alisa Freedman and Toby Slade, pp. 424–31 (London: Routledge, 2018).
  • George RITZER and Allan LISKA, "McDisneyization and post-tourism: Complementary Perspectives on Contemporary Tourism." In Touring Cultures: Transformations of Travel and Theory, ed. by Chris Rojek and John Urry, pp. 96–109 (London: Routledge, 1997).
  • Millie R. CREIGHTON, "Consuming Rural Japan: The Marketing of Tradition and Nostalgia in the Japanese Travel Industry", Ethnology 36:3 (Summer, 1997): 239–54.
  • Chong GAO, "Embeddedness and Virtual Community: Chinese Women and Online Shopping." In Chinese Women and the Cyberspace, ed. by Khun Eng Kuah-Pearce, pp. 135–54 (Amsterdam: Amsterdam University Press, 2008).


Tuition fees are for the academic year indicated at the top of the page.  

Commonwealth Support (CSP) Students
If you have been offered a Commonwealth supported place, your fees are set by the Australian Government for each course. At ANU 1 EFTSL is 48 units (normally 8 x 6-unit courses). More information about your student contribution amount for each course at Fees

Student Contribution Band:
Unit value:
6 units

If you are a domestic graduate coursework student with a Domestic Tuition Fee (DTF) place or international student you will be required to pay course tuition fees (see below). Course tuition fees are indexed annually. Further information for domestic and international students about tuition and other fees can be found at Fees.

Where there is a unit range displayed for this course, not all unit options below may be available.

6.00 0.12500
Domestic fee paying students
Year Fee
2021 $3630
International fee paying students
Year Fee
2021 $5580
Note: Please note that fee information is for current year only.

Offerings, Dates and Class Summary Links

ANU utilises MyTimetable to enable students to view the timetable for their enrolled courses, browse, then self-allocate to small teaching activities / tutorials so they can better plan their time. Find out more on the Timetable webpage.

The list of offerings for future years is indicative only.
Class summaries, if available, can be accessed by clicking on the View link for the relevant class number.

Summer Session

Class number Class start date Last day to enrol Census date Class end date Mode Of Delivery Class Summary
1638 04 Jan 2021 04 Jan 2021 15 Jan 2021 15 Jan 2021 Online View

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