- Code GEND1002
- Unit Value 6 units
- Offered by School of Literature, Languages and Linguistics
- ANU College ANU College of Arts and Social Sciences
- Course subject Gender Studies
- Areas of interest Cultural Studies, Gender Studies
- Academic career UGRD
- Dr Rosanne Kennedy
- Mode of delivery In Person
Second Semester 2021
See Future Offerings
An introduction to the field of cultural studies, this unit progresses through a “circuit of culture”. Using this model, it introduces the key concepts and practices of representation, identity, production, consumption and regulation. Two areas of contemporary culture will be of particular interest to this unit:
(1) issues surrounding advertising, corporate power and globalisation, and
(2) debates about the representation of gender and sexuality in the media and popular culture.
In the first half of the course, students will learn to use semiotics, a method that is widely used by cultural and feminist critics to study how meanings are produced in images and texts. Coupling semiotics with theories of identity, subjectivity, ideology and discourse students will analyse power relationships in popular culture. Students will also become familiar with debates relating to production and consumption. Upon completing the course requirements, students will have experience in applying core methods and theories analytically, and will be able to demonstrate critical reflection on key concepts shared by cultural and gender studies.
Upon successful completion, students will have the knowledge and skills to:
Upon successful completion of this course, students will have
the knowledge and skills to:
- understand the central model for this course: the 'circuit of culture';
- master a variety of tools for cultural studies and be able to use them in a concrete study of cultural practices, commodities, images, and social media campaigns in contemporary culture;
- become familiar with developments and current debates within the field of cultural studies in a digital era, particularly issues surrounding; advertising, identity and gender;
- improve skills in independent research and in written and oral communication.
Indicative AssessmentShort Paper – Representation, 400 words (10%) [Learning Outcomes 1, 4]
Semiotic Analysis, 1200 words (25%) [Learning Outcomes 2, 3, 4]
Final Essay, 1750 words plus Abstract of 250 words (45%) [Learning Outcomes 1, 2, 3, 4]
Tutorial presentation, 5 Min duration (10%) [Learning Outcomes 1, 2, 4]
Tutorial preparation including reading and responses to questions, and participation, 4-5 hours/week (10%) [Learning Outcome 4]
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Workload130 hours of total student learning time made up from:
a) 36 hours of contact over 12 weeks: 24 hours of lectures and 12 hours of workshop and workshop-like activities, and
b) 94 hours of independent student research, reading and writing
* Stuart Hall (ed), Representation: Cultural Representations and Signifying Practices, the Open University/ Sage 1997
* Roland Barthes, Mythologies, London, 1972
* Paul du Gay and Stuart Hall, Doing Cultural Studies: The Story of the Sony Walkman, Sage, 1997
The Journal of Popular Culture
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- 6 units
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